How to build a team | Small Business Edition

Behind every successful business or brand, is a great team! No matter the company size, this is necessary for growth. A team is there to help businesses grow to reach their endeavours, scale, and prosper in such a way that it would be impossible for one person to achieve. A great team also contains members with complementary skills sets.

For a business to achieve this, you need to start with hiring the right people. The “right people” are the people whose motivations are aligned with the company’s vision, determined and driven. 

Sometimes if not often, a company’s staff workers can make or break the businesses’ name, thus killing a business’s growth; it’s in the way they interact/engage with customers, their productivity/ability to produce results, and so on. For this reason, a strong team is a MUST! 

Behind every successful team is a good leader. Let’s help you crack this in 5 ways:

Establish expectations from the onset:

New members in every team come in “blank” (for lack of a better word), they are open to company culture, working systems and obviously, open to work as per job description. Take advantage of this. This is your opportunity as a leader to set some ground rules, and let them know of your expectations; from sales goals, 5 year plan, to the kind of team you’re looking to build.

Instill respect and connection within the team:

As much as it’s important to keep things professional, it’s also important to connect with your fellow teammates, while respecting each other’s personal boundaries. Have good working relationships so there’s peace within the work environment. As a leader, this will also help you be made aware of situations before they get out of hand/become a big deal,  like in a case where an employee is going through personal things, they are able to communicate with you before it gets to lack of productivity, absenteeism and written warnings. 

Practice emotional intelligence:

Do not neglect this one, great leaders value emotional intelligence. Treat employees like human beings, they are not machines or robots. Know what motivates your team (everyone is different); some people believe in collaboration to achieve a common goal, others believe in healthy competition. Either way, let everyone embrace themselves however they feel, people’s individual differences are not always an obstacle, it can be an asset. 


Things are easier when everyone knows where they stand. This also helps save everyone unnecessary stress and resentment, which may lead to poor performance. Communicate if you’re not happy with one’s work performance or behaviour. It’s also a good idea to put systems to place so employees can express their issues and so forth. Brush up on those effective communication skills! 

Reward good work:

There’s a saying that says “human beings are wired to gratification”, they didn’t lie. Maslow’s hierarchy of needs stated that Recognition is a NEED; everyone wants to be recognised, especially at work (by seniors). Besides that a grateful heart always does more, an employee who knows their senior(s) is impressed with their work will always strive to do more. It doesn’t always have to be something as big as a promotion, a simple certification, bonus or any other thing that can show an employee that they are being valued goes a long way. 

Amongst all that we’ve discussed today, let’s not forget the importance of organizational culture. We have written a full blog on this, find it here:



Organisational cultures to adopt in 2022

What is work culture?

Work culture is exactly what culture is in our respective clans – these are the ideas, customs, and social behaviour of a particular people or society. 

As per dictionary definition, organizational culture is the values, beliefs, attitude and practices that employees in an organization live by. You can simply tell if a company has a functional or dysfunctional culture just by how it treats its subordinates, or even how employees normally treat customers. 

In business, it is necessary to develop the success of a business internally. Happy employees make happy customers, a happy customer is a returning client and that’s how the business grows (especially revenue). 

What cultures have you put in place in your business that will keep the internal stakeholders happy, while strengthening and growing the business? 

Why is a work culture important? 

The culture of a workplace affects the business largely. When it aligns with employees, they feel belonging – valued and supported.  

One thing about culture, it can be used to outperform competitors, even attracting talent. People do consider work culture before applying, some would even take a lower-paying opportunity at an organization with a better culture.

What forms a great culture? 

This is different for all companies, however here are 5 qualities you might want to cultivate: 

1️⃣ Alignment – the company’s objectives have to align with the employees’. In this way, both are working towards a common goal and the employee will feel motivated. 

2️⃣ Integrity – honesty and transparency is crucial in any team, members need to be confident and comfortable knowing that they can rely on each other. 

3️⃣ Teamwork – this encompasses collaboration, communication, and respect amongst team members. When people have each other’s backs, productivity flows too. 

4️⃣ Appreciation – even Maslow’s hierarchy of needs will tell you this, it’s everyone’s need to feel appreciated in any way. A simple kudos by your superior on LinkedIn, or a promotion no matter how small goes a long way. 

5️⃣ Mental health (safety) –  seniors need to make it a safe space for employees. By doing so, you are making it easy for employees to be able to open up about things that bother them and problems get solved quickly. 

We hope that these at least serve as a guideline to build your culture in your business. If you have any in place, we would like to hear how you do things in your team? Leave a comment.   


How to keep employees motivated and productive.

It is almost year end: people are getting exhausted, it’s been tough for all of us, we’re getting burnt out, etc. In times like these, it’s hard to keep focused, stay motivated and productive. It’s part of your responsibility as a manager to help your team, sometimes people are “too busy to get any work done”. This means that people are “working” but not getting any work done. Yep, it happens. 

5 ways to keep your employees productive and motivated:

1️⃣ Match tasks to skills/

Nothing beats team work. It’s not a cliché that “team work makes the dream work”, trying to do everything alone can be so exhausting, let alone something you don’t enjoy. Hence it’s important to know your team’s zone of genius so you can delegate accordingly, and know their chronotype. It’s also worth noting that someone might be good at something, but not enjoy it.  

A guide on how to know your zone of genius…


Write down the following:

1️⃣ things you love doing and good at at.

2️⃣ things you like doing, good at, and can get done.

3️⃣ things you don’t like doing, but good at.

4️⃣ don’t like doing and not good at.

The first point is very important to know, that’s when one operates at their absolute best and does it 10x greater because they enjoy it. A simple conversation can help you figure out this about your team, and then make decisions. 

2️⃣ Allow for flexibility/remote working 

Everyone is effective in different places, at different hours. Some work well in the office, at the coffee shop, some even at home. It’s best that you give people the flexibility and not “box them” in the office, as long as they get the job done. 

Consider your flexible and remote working policy.


3️⃣ Appreciate and/or reward them 

Humans are wired to gratification. Yes they get a salary and maybe bonus once a year, but that’s just compensation for the work they’ve done. It boosts one’s confidence to get noticed for their contribution. When you are confident, you are at your best and can produce more results. 

Everyone wants to feel valued in the workplace and being recognized for the work that they did. Nothing’s more motivating than your employer saying ‘great job’.

4️⃣ Support them 

You know what they say…

Give before you receive 

Listen before you speak 

Support others if you want support 

Show employees that as much as you wanna get good results from them, you care about them too/their well-being. Everyone has their own lives outside of work which may affect thief ability to perform their best. Provide support in their physical health, mental health, etc. 

5️⃣ Give them a great experience 

Your employee’s overall experience has a big impact on productivity. Everyone is driven by different goals and aspirations. Some employees are motivated by a good balance between work and life, while others are motivated by money.

Companies need to prioritize knowing what motivates and drives their people and work with them to create positive experiences so that they are doing their best work.

We hope this helps you if you are a manager, or a team leader. It is important to ensure everyone is not only getting the work done, but also we’ll taken care of so they can be their best. Let us in the comments how you plan on implementing some of the points, or what methodologies you use to keep your team motivated and productive.