How can you protect your business online?

We preach digital marketing and the benefits of digital technologies but don’t talk about the vulnerability our businesses are exposed to. One of the questions that arise is, how safe is it for customers to make transactions online?

Cybercrime increased at an alarming rate since the beginning of the national lockdown when companies starting adapting to digital technology and marketing.

It is said that the .za domain name is South Africa’s global target for international fraudsters and cybersecurity measures are more important now than ever before.

With the growth of ecommerce, selling online has never been so easy. Statistics show an increase of 24% in the South African eCommerce market contributed to the worldwide growth rate of 26% in 2020.

“In many cases, organisations will take cyber security seriously only after a breach has occurred, but because IT budgets have been constrained, IT is generally doing the best it can to mitigate risk with a limited budget.” said Stephen Osler, Co-Founder of Nclose

ITNews Africa shared the Top 3 Cybersecurity Challenges Triggered by Lockdown:

✳ Cybercriminals are increasingly targeting users working from home, hoping to compromise their credentials that they can then reuse to gain access to the user’s corporate network.

✳ Surge in demand for enhanced identity and access management: since many people have been working from home, interest in identity and access management solutions has surged.

✳ Rise in Business Email Compromise (BEC): fraudsters are increasingly using email-based cons to catch unaware businesses off-guard. Cybercriminals use email fraud to target businesses, individuals and administrations.

Now more than ever – going forward, it’s important for businesses to build a culture of data protecting. Imagine an instance where you are sued for your clients’ credit card information being stolen?

However human error by management or employees can lead to a cyber-attack like a hack, virus or malicious code affecting the computer system, there are ways to strengthen your cybersecurity. Kaspersky helps startups by covering the typical mistakes of many first-time entrepreneurs.

Here are 3 way to protect yourself online

1️⃣ The first, most important thing is to have a social media policy for your business. Although you can’t and shouldn’t control what your employees post online, there are certain information that shouldn’t be disclosed online, raise your employees’ cybersecurity awareness.On platforms like LinkedIn, people tend to talk about their work and expertise, the social media policy will safeguard information such as client information, projects info, contacts, and other information that shouldn’t be consumed by the public eye.

2️⃣ Cloud resources: many businesses now have online working spaces, google cloud services, etc. That information can be vulnerable to cyberattacks and cybercriminals can get their hands on critical/confidential information is you have weak protection. One of the ways to protect that information is to restrict access to anyone outside of your organization when accessing Google documents etc. This feature can be found in settings.

3️⃣ Use robust passwords to protect your work devices and accounts. Kaspersky Password Manager for instance has a utility built to generate robust passwords and store them inside encrypted containers. Don’t forget to set two-factor authentication (2fa). 2fa is an extra layer of security for your accounts. Instead of only entering a password to log in, you’ll also enter a code or use a security key.

As mentioned, small businesses as opposed to bigger enterprises are mostly targeted because they don’t have the budget or resources. Here are 3 small-business-friendly cybersecurity solutions to get you started with protecting your business:

Comodo is a global, award-winning security provider that offers free and affordable security tools. When it comes to low-cost security solutions, you usually get what you pay for. Small businesses can enjoy a free antivirus, free and paid SSL certificates, free internet security, mobile device management, firewall protection, security for POS systems, and many other services

One of the beliefs of cybersecurity is strong passwords for all your accounts and services. Weak passwords based on your pet’s name or your spouse’s name and birthday come with risks. Random passwords are the way to go. features a random password generator that automatically creates strong, alphanumeric, case-sensitive passwords up to 24 characters long

“Encryption is the cornerstone of privacy and security in the digital world.” When it comes to keeping your files unreadable by unwanted eyes, even when they’re stored in your system, encryption software such as AxCrypt does the job. Encrypted files can rarely be opened and read by data thieves without the specialized key. The free version allows you to encrypt files with a 128-bit key, while the premium version allows you to encrypt with the more advanced 256-bit. You can also safely share files with colleagues, all while keeping data encrypted and the keys safe.

In conclusion, whether you have a website, online accounts, or any type of web-based infrastructure, you are prone to cyberattacks. You may look through some of the tools we shared, and see which one is a better solution for your business.